The Blueprint Blog

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Our ‘Blueprint’ provides the strategic insights and latest trends you need for future-ready engagement in building sales and marketing. Subscribe today to get connected to what drives real growth.
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Content Marketing / Digital Marketing / Social Media

How to Build a Winning Content Marketing Strategy in 7 Steps

Our latest blog details how to build a winning content marketing strategy. From engaging storytelling to data-driven insights, learn how to elevate your brand’s online presence.

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Digital Marketing / Paid Media / Social Media

The Power of Social Media Advertising: How to Maximize Your ROI

Unleash the power of social media advertising & supercharge your ROI with our blog post. Explore expert tips & strategies for creating effective ad campaigns.

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Digital Marketing / Social Media

How to Grow Your Organic Social Media Following as a Building Materials Company

Learn the proven strategies & tactics to grow your organic social media following as a building materials company in our blog post.

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Branding / Digital Marketing

5 Strategies for Creating a Strong Brand Identity

A strong brand identity isn’t an expensive nice-to-have. It’s a must have. Especially in today’s digital age, and especially for manufacturers and distributors.

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Digital Marketing / Email Marketing

Creating a Successful Email Marketing Campaign: Tips and Best Practices

Who says email marketing is dead? Sure, social media has taken the marketing world by storm, but email marketing is still just as important as it was a decade ago.

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Digital Marketing / Paid Media / PPC

What PPC Bidding Strategies Should You Use

Unlock the secrets to effective PPC bidding strategies for your PPC advertising campaigns with our informative blog post.

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Digital Marketing / Social Media

Which Social Media Platforms Should You Use: Pros & Cons

Discover the ideal social media platforms for your building material company with our comprehensive blog post. Explore the pros and cons of popular platforms.

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Digital Marketing / Omnichannel

Metrics to Measure Your Marketing Return on Investment (ROI)

Gain insights into measuring your marketing ROI with our blog post. Explore 10 proven and effective methods for tracking and analyzing your marketing efforts.

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Digital Marketing / SEO / Website Optimization

How to Optimize Your Page for Increased Web Leads

Maximize your website's lead generation potential with our blog post. Learn how to optimize web pages using on-page SEO.

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AI / Digital Marketing

Top 5 AI Programs You Should Be Utilizing In Your Marketing Efforts

Discover the must-have AI programs to supercharge your digital marketing efforts! Explore our blog post & uncover the top 5 AI tools you should be utilizing.

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