Data-Driven Growth for Distributors
Navigate complex supply chains, boost customer retention, and drive sales. We. provides the data-centric solutions and visibility distributors need to optimize operations and accelerate growth.
Your Challenges. Our Proven Solutions.
We know the unique complexities you face as a building product distributor, dealer, or retailer. See how our data-driven, in-market solutions directly address these challenges, transforming insights into measurable results for businesses just like yours.
USE CASE
Objective: Enhance current Pro data by increasing density and appending with actionable data attributes such as permitting, business size, language preference and more
DPro Solution: Utilize the DPro Data Platform to ingest your current data, enhance it with verified ProID data attributes, and append with additional Pro contacts
Catalyst Solution: Leverage this enriched data to craft segmentation, actionable personas, and detailed customer journeys
Success Criteria: Verified ProIDs, increased data density, segments, personas and journeys
USE CASE
Objective: Enhance current data and expand record counts for verified Pro prospects to create precise, actionable Pro targeting
DPro Solution: Utilize the DPro Data Platform to identify optimal Pro prospects based on your current high-value customer segments and Pro Scores for enhanced targeting
Catalyst Solution: Leverage this enriched data to develop an omnichannel campaign prioritizing direct outreach and precise digital look-a-like targeting for effective prospecting. Utilize Voice (inside sales) to qualify leads and assist with conversion
Success Criteria: Verified ProIDs, increased data density, enhanced targeting criteria, campaign response and increased Pro marketing qualified leads, increased sales qualified leads, converted Pros
USE CASE
Objective: Deploy resources to effectively qualify, convert, onboard and grow small-to-medium sized customers, including existing uncovered accounts
DPro Solution: Analyze existing customer data to prioritize customers and identify engagement opportunities based on product sales, program enrollments and purchase behavior
Catalyst Solution: Leverage linqd.’s Voice (inside sales) team to directly qualify and convert leads (i.e., new account setup, program enrollment, quote and order entry), onboard them, and nurture incremental activity and transactions. Support through targeted email, text, and digital activities
Success Criteria: Sales qualified leads (SQL), generated and converted opportunities, attributed sales
USE CASE
Objective: Identify and engage not at-risk and churned Pros and deploy a win-back campaign to re-engage them.
DPro Solution: Analyze customer data and utilize an attrition model tailored to segment your customer base to identify at-risk and churned Pros
Catalyst Solution: Develop campaigns designed to engage at-risk and churned customers with added Voice (inside sales) and digital outreach
Success Criteria: Email opens, ad clicks, inbound calls and lead forms, Voice (inside sales) activities, opportunities, closed opportunities, and attributed sales
USE CASE
Objective: Increase awareness, interest, enrollment and sales generated through your value-add programs
DPro Solution: Leverage DPro to analyze current customers and identify targeting criteria based on program requirements and create targeting personas for ideal participants
Catalyst Solution: Develop campaigns designed to engage at-risk and churned customers with added Voice (inside sales) and digital outreach
Success Criteria: Email opens, ad clicks, inbound calls and lead forms, Voice (inside sales) activities, opportunities, closed opportunities, and attributed sales
USE CASE
Objective: Increase awareness, interest, enrollment and sales generated through your value-add programs
DPro Solution: Leverage DPro to analyze current customers and identify targeting criteria based on program requirements and create targeting personas for ideal participants
Catalyst Solution: Deploy highly-targeted omnichannel campaigns (digital, text, email, SMS, voice) to support sell-in and sign-up pros for loyalty, credit and e-commerce enrollment
Success Criteria: Email opens, ad clicks, inbound calls, lead form fills, Voice (inside sales) activities, program usage/participation, and attributed enrollments
USE CASE
Objective: Provide new branch and underperforming market support through acquisition campaigns
DPro Solution: Analyze market-level customer data to build a prospect list utilizing verified ProIDs and understand spend opportunities from existing customers
Catalyst Solution: Leverage this targeting data to develop geo-targeted omnichannel campaigns (digital, email, SMS, Voice) to nurture and convert market-level customers through in-branch traffic and online sales
Success Criteria: Verified ProIDs, increased data density, enhanced targeting criteria, campaign response, increased Pro marketing qualified leads, converted Pros and footfall
USE CASE
Objective: Prove the merit of marketing programs through measurable ROI
DPro Solution: Leverage Dpro database and Pro Scores to identify prioritized and verified ProID targets
Catalyst Solution: Activate a digitally-centric omnichannel campaign to attract targeted pros, message brand and featured products, generate and qualify leads, and leverage trackable offers and other value-add incentives to drive action
Success Criteria: Impressions, clicks, site visits, leads, offer redemptions, measurable sales lift, Voice VOC
How We’ll Work Together
Unlock Growth & Efficiency Across Your Distribution Network.
We understand the complexities of your distribution network. We. deliver integrated, data-driven solutions that turn challenges into competitive advantages, driving measurable growth and efficiency.
Ready to optimize your distribution network for accelerated growth? Connect with our experts today.
112
New Pros Acquired
Continual
Growth
Growth
5:1
Return on
Investment
Investment
Case Study
Unlock Your Full Potential with linqd.
Faced with a rapidly changing Pro landscape and the challenge of acquiring new, digitally-native Pros in a saturated new market, a national HVAC company partnered with Linqd. to leverage its data-driven omnichannel strategy and DPro’s powerful insights. We deployed a targeted program that not only attracted a new generation of Pros and achieved market penetration but also delivered 112 new B2B customers and an impressive 5:1 ROI in just six months. Its success demonstrated a bright and promising future for digital customer acquisition.
Ready to experience
the linqd. difference?
Talk with an activation expert and get a free demo.
DPro Data Activation Platform
Machine-learning enabled data activation platform.
Digital Platform
Maximize your advertising impact. Our digital platform unifies activation across all major digital channels and integrates with over 250 leading ad platforms and data sources.
Inside Sales
U.S.-based building products trained team, powered by a call center management system, driving conversion.
