Driving Growth for Home Service Providers
Home service providers face the unique challenge of effectively targeting, engaging, and retaining homeowners and Pros. We provide the data platform and insights needed to track every interaction, build vital connections, and consistently drive repeat business.
Your Challenges. Our Proven Solutions.
We know the unique complexities you face as a home service provider. See how we’ve directly addressed challenges like effectively targeting diverse audiences, building vital connections, and driving repeat business with in-market solutions that consistently deliver measurable results for businesses just like yours.
USE CASE
Objective: Meet surging homeowner service demand by efficiently acquiring and onboarding qualified Pro installers
DPro Solution: Leverage DPro’s verified ProID data to precisely identify and build a prospect list of the most relevant Pro installers.
Catalyst Solution: Deploy geo-targeted omnichannel campaigns (digital, email, SMS, Voice) powered by Catalyst to nurture, convert, and seamlessly onboard these Pros, ensuring readiness for immediate homeowner job handoffs.
Success Criteria: Rapidly expanded Pro network, increased data density for enhanced targeting, a surge in high-quality Pro Marketing Qualified Leads (MQLs), and a consistent flow of converted, active Pros.
USE CASE
Objective: Enhance current data by increasing density and appending with actionable data attributes such as home value, age of home, language preference and more
DPro Solution: Utilize the DPro Data Platform to ingest your current data, enhance it with verified ProID data attributes, and append with additional ProIDs
Catalyst Solution: Leverage this enriched data to craft segmentation, actionable personas, and detailed customer journeys
Success Criteria: Verified ProIDs, increased data density, segments, personas and journeys
USE CASE
Objective: Identify consumer list and target market for verified homeowner prospect targeting
DPro Solution: Utilize the DPro Data Platform to manage homeowners records with engagement data and measure against target markets
Catalyst Solution: Leverage this enriched data to develop prioritized direct outreach and precise digital lookalike targeting for effective prospecting campaigns. Utilize Voice to qualify leads and assist with conversion.
Success Criteria: Verified ProIDs, increased data density, enhanced targeting criteria, campaign response and, increased MQLs, increased SQLs, converted customers
USE CASE
Objective: Provide new market and underperforming market support through acquisition programs targeting pro installers
DPro Solution: Analyze market-level customer data to build a prospect list utilizing verified ProIDs and understand spend opportunities from existing customers
Catalyst Solution: Leverage this targeting data to develop geo-targeted omnichannel campaigns (digital, email, SMS, voice), nurture, and convert market-level customers through in-branch and online sales
Success Criteria: Verified ProIDs, increased data density, enhanced targeting criteria, campaign response, increased MQLs and SQLs, converted customers
USE CASE
Objective: Bolster Pro segmentation and persona insights and actionable points of differentiation
DPro Solution: Integrate DPro ProID into segments and personas to include verified Pro counts, language preferences, firmographics, behavioral data, and other data points to leverage in your marketing activities.
Success Criteria: Enriched segments and personas; enhanced targeting
USE CASE
Objective: Enhance current data and expand record counts for verified Pro prospects to create precise Pro targeting
DPro Solution: Utilize the DPro Data Platform to ingest your current data, enhance it with verified ProID data attributes, and append with additional ProIDs
Success Criteria: Verified ProIDs, increased data density, enhanced targeting criteria, and campaign response
How We’ll Work Together
Connect, Engage, Grow: Powering Home Service Success.
Leverage our unparalleled market intelligence and integrated data platform to elevate your customer engagement and drive exponential growth. We provide a comprehensive roadmap to turn your home service challenges into sustained success.
Ready to drive more repeat business and accelerate your growth? Connect with our experts today.
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